Kay H. Chu (朱惠玲) Yi-In Lee (李怡穎) Yu-Ming Huang I-An Wang (王翊安) (2024.12). Applying The Theory of Planned Behavior to Explore Consumers’Behavioral Intention Toward a Vegetarian Diet. Journal of Tourism and Leisure Management, 12(2), 170-179.
期刊論文
18筆資料 more...
Mei-Ying Lai, Lou-Hon Sun, Hei-Lin Chu (2020.06). Emotional Labor and Service Sabotage in the Hospitality Industry: The Mediating Role of Emotional Exhaustion. Journal of Tourism and Hospitality Management, 8(1), 120-132.
朱惠玲、許書銘、黃開義（2016.06）。日月潭地區業者發展綠色民宿態度與行為意圖調查。東海學報，56，61-76。
朱惠玲、黃其琨（2012.10）。以計畫行為理論探討外籍學生品嚐台灣小吃之行為態度與行為意圖。東海學報，53，89-106。
Kay H,Melissa A. Baker, Suzanne K. Murrmann (2012.05). When we are on stage we smile: The effects of emotional labor on employee work outcomes.. International Journal of Hospitality Management, 31, 906-915.
朱惠玲，陳政憲，李思蓉，林亮帆，宋雅婷，曾婉芸，游莉君（2009.10）。形象商圈管理委員會經營績效評估架構研究-以台中美術園道商圈為例。東海學報，50，137-161。
朱惠玲，丁彥宇，蘇雅雯，姚育樺，金至涵（2008.10）。連鎖餐飲業基層員工訓練方式研究。東海學報，49，181-195。
Kay Hei-lin Chu（2008.09）。The impact of service orientation on emotional labor among hospitality employees。Asian Journal of Tourism and Hospitality Research，，-。
Chu, K. H. (2008.08). The effects of service orientation on emotional labor. Asian Journal of Tourism and Hospitality Research, 2(2), 56-61.
Chu, K. H（2008.04）。A factorial validation of work value structure: Second-order confirmatory factor analysis and its implications.。Tourism Management，29（2），320-330。
孫路弘，朱惠玲，蔡文昶（2007.10）。國際觀光旅館宴會部大學生工讀生激勵因素研究。東海學報，48，173-181。
Chu, K. H（2007.06）。The factorial structure of career commitment among restaurant employees。Journal of Hospitality and Home Economics，4（2），169-186。
Chu, K. H. & Murrmann, S. K.（2006.12）。Development and validation of hospitality emotional labor scale。Tourism Management，27，1181-1191。
朱惠玲, 康書函, 謝文輝（2006.10）。餐旅管理學系學生生活壓力與社會支持之研究。東海學報，47，167-176。
朱惠玲, 杜政蓉, 林昭儀（2005.10）。連鎖咖啡店消費者顧客利益認知與購買行為之研究。東海學報，46，185-193。
Weaver, P., Chu, K. H., and Clemenz, C.（2002.09）。Do Hospitality Programs Provide Restaurant Experiences Commensurate with Local Dining Options?。Journal of Hospitality and Tourism Educator，13（3/4），34-40。
Chen, J. S., Chu, K. H., and Wu, W. C.（2000.06）。Tourism Students' Perceptions of Work Values: A Case of Taiwanese Universities.。International Journal of Contemporary Hospitality Management，12（6），360-365。
吳武忠, 朱惠玲（1998.10）。我國觀光系所學生個人背景因素對其職業價值觀與職業選擇傾向影響之研究。高雄餐旅學報，1，9-21。
研討會論文
46筆資料 more...
Wei lin Chen, Kay H. Chu, Cheng Chung Chen (2026.05). empowerment or replacements? The impact of restaurant employees' cognitive appraisal of artificial intelligence on job security: the mediating role of facilitating learning motivation. Paper presented at 24th APacCHRIE, 立命館大學: Ritsumeikan University, Hongkong Poly. U..
Chia-lin Hsu , Kay H. Chu (2026.05). Lightening the load: redesigning Taichung souvenirs for the los-cost carrier era. Paper presented at 24th APacCHRIE Conference, 立命館大學: Ritsumeikan University & HongKong Poly. U..
羅謙、朱惠玲、陳錚中 (2026.05). Exploring the Main and Moderating Roles of Psychological-Cultural Disposition and Consumption Tendency on Purchase Intention. Paper presented at 2026 APacCHRIE, 日本大阪: 立命館大學.
朱惠玲*（2025.08）。探索創業課程行動學習法對提升創業 自我效能及持續創業行為之研究。論文發表於1 1 3 年度教育部教學實踐研究計畫 ─ ─ 民生學門成果交流會，台北：教育部。
朱惠玲 (kay Heilin Chu) 李偉群 (Eric Lee) (2025.07). An Exploratory Study on Happy Organization and Employee Workplace Well-Being in the Restaurant Industry. Paper presented at 12th ADVANCES IN HOSPITALITY & TOURISM MARKETING & MANAGEMENT (12th AHTMM 2025), Faro, Portugal: University of Fargo.
朱惠玲、黃義閔、李怡穎、王翊安 (2024.05). APPLYING THE THEORY OF PLANNED BEHAVIOR TO EXPLORE CONSUMERS' BEHAVIORAL INTENTION TOWARD A VEGETARIAN DIET. Paper presented at 2024 International Conference on Hospitality, Tourism and Leisure: Technology, Innovation, and Sustainability (2024 ICHTL), 實踐大學: 實踐大學.
朱惠玲*（2019.08）。餐旅人員服務力up up~ 以Goffman劇場理論融入工作設計提升餐旅基層人員服務力。論文發表於107年民生學門計畫成果交流會，靜宜大學：教育部。
Kay H. Chu(朱惠玲)* , Chi-Yu Lin (2018.06). THE LEADERSHIP IN THE KITCHEN：AUTHORITARIAN LEADERSHIP, MENTORING, WORKING STRESS AND WORKPLACE BULLY. Paper presented at 8th Advances in Hospitality and Tourism Marketing and Management (AHTMM) conference, Bangkok, Thailand at Emerald Hotel: Washington State University, University of Thai Chamber of Commerce and Chiang Mai University..
Kay H. Chu(朱惠玲)* , Yijing Chen (2018.06). Relationship between empowerment and job satisfaction- from the perspective of first-line employee in Taiwan restaurant. Paper presented at 8th Advances in Hospitality and Tourism Marketing and Management conference, Bangkok,Thailand at Emerald Hotel: Washington State University, University of Thai Chamber of Commerce and Chiang Mai University..
Kay Hei-Lin Chu, Alice Chung (2018.05). The influence of service orientation on counterproductive work behavior: through the mediating effect of emotiaonl labor. Paper presented at 17th Asia Pacific Forum for Graduate Student Research in Tourism, Honolulu, Hawaii: University of Hawaii at Manoa.
Alice Chang (2018.05). The influence of service orientation on counterproductive work behavior: Through the mediating effect of emotional labor. Paper presented at The 17th Asia Pacific Forum for Graduate Student Research in Tourism, 夏威夷，美國: University of Hawaii.
林岱容、羅翊萱、陳以甄 (2017.05). Hospitality workplace bully. Paper presented at International conference on hospitality, tourism and leisure, 景文科技大學、台北: 台北.
Dai-Rong Li, Yi-Chen Chen,Yi-Syuan Luo, and Kay H. Chu* (2017.05). Customer complaints: rational or irrational? The influence of customer complaints on employee negative emotions. Paper presented at International Conference on Hospitality, Tourism and Leisure2017, 台北景文科技大學: 景文科技大學.
(朱惠玲)* (2016.05). The negative emotion on service sabotage. Paper presented at 4th International Conference of Hospitality and Tourism Management 2016, 泰國曼谷: Middlesex University.
Kay Hei-Lin Chu, Ching-Wen Chang (2015.05). The influence of culture on hospitality employee emotion presentation. Paper presented at 2015 International Conference on Hospitality, Tourism and Liesure-Sustainable development, LOHAS, and innovation education, Taipei, Shih-Chien University: Shih Chien University.
Kay H. Chu & William C. Chung (2014.05). The importance-performance analysis of Taiwan Food Attributes. Paper presented at 13 Asia Pacific Forum., Kaohsiung: Kaohsiung Hospitality College.
Kay H. Chu & William C. Chung (2014.05). The analysis of Taiwan food tourism competitive strength. Paper presented at 2014 APacCHRIE Conference, 吉隆坡: Taylor University.
Chu,K.H., Chen,J.C., Wu,P.L. & Huang,T.C. (2013.10). Tourist Street-food consumption behavior-An implication of the Theory of Planned Behavior. Paper presented at 2013 International Conference on Chinese Food Culture, Yunnnan: chinese Food Culture.
朱惠玲,許書銘,黃開義（2012.08）。台灣綠色民宿發展態度與行為意圖。論文發表於2012海峽兩岸旅遊觀光研討會，北京：海峽兩岸旅遊觀光。
Chu,K.H, Yen,A., Murrmann,S., & Cheng,W. (2012.06). Cross-culture comparison of the hospitality employees’ emotional labor strategies. Paper presented at The 3rd Advances in Hospitality and Tourism Marketing and Management Conference, Taipei: Hospitality and Tourism Marketing and Management.
李思賢，朱惠玲（2012.04）。外籍人士對於台灣小吃體驗意象與飲食障礙之研究。論文發表於2012台灣飲食文化際餐飲管理國際學術研討會，台北：財團法人中華飲食文化基金會。
Fu,W.C,& Chu,K.H (2011.06). The Effects of Emotional Labor and Person-Job Fit on Hotel Employee’s Job Satisfaction and Work Engagement. Paper presented at The Advances in Hospitality and Tourism Marketing and Management, Turkey: Bogazici University and Washington State University.
孫路弘，陳怡均，朱惠玲（2009.05）。餐廳品牌個性認知與顧客忠誠度關係研究。論文發表於第一屆餐旅管理論文研討會，東海大學：東海大學餐旅管理學系。
朱惠玲，黃瑜旻（2009.05）。探討餐旅產業人員組織承諾與生涯承諾知相關研究。。論文發表於第一屆餐旅管理論文研討會，東海大學：東海大學 餐旅管理學系。
朱惠玲，傅為瑄（2009.05）。餐廳員工之工作倦怠與工作參與研究。論文發表於第一屆餐旅管理論文研討會，東海大學：東海大學 餐旅管理學系。
Lee, J., Tasi, V., & Chu, Kay H. (2009.05). A study of emotional labor and organizational identification for restaurant front-line employees.. Paper presented at APacCHRIE Conference, Singapore: APacCHRIE.
朱惠玲，陳政憲，李思蓉，林亮帆，宋雅婷，曾婉芸，游莉君（2008.05）。形象商圈經營績效與管委會執行績效之探討-以台中市美術園道餐飲商圈為例。。論文發表於輔仁大學餐旅管理學術與實務研討會，輔仁大學：輔仁大學餐旅管理學系。
朱惠玲，丁彥宇（2008.05）。從顧客觀點看服務費與小費制度對服務品質影響之研究。。論文發表於輔仁大學餐旅管理學術與實務研討會，輔仁大學：輔仁大學餐旅管理學系。
Chu, K. H. & C. F. Kuo (2007.10). The impact of career commitment on employee work outcomes.. Paper presented at EuroCHRIE Conference, Leeds, United Kingdom.: EuroCHRIE.
Chu, K. H. & C. F. Kuo（2007.05）。The career commitment of restaurant employees in Taiwan.。論文發表於APacCHRIE Conference，Beijing, China：APacCHRIE。
Chu, K. H. (2006.10). The impact of service orientation on emotional labor among hospitality employees.【國科會審查通過，全額補助前往發表】. Paper presented at EuroCHRIE Conference, Thessaloniki, Greece.: EuroCHRIE.
朱惠玲，蘇雅雯，丁彥宇，姚育樺，金至涵（2006.05）。國內外連鎖餐飲業訓練方式之差異與比較。論文發表於輔仁大學餐旅管理學術與實務研討會，輔仁大學：輔仁大學餐旅管理學系。
Chu, K. H., Hsu, Y. H., & Lin, H. L. (2005.10). Career commitment and promotion intention among restaurant employees. 國科會審查通過，全額補助前往發表】. Paper presented at EuroCHRIE Conference, Paris, France.: EuroCHRIE.
Chu, K. H. & Murrmann, S. K (2004.10). Development and Validation of the Hospitality Emotional Labor Scale.【榮獲Best Paper Award & 國科會審查通過，全額補助前往發表】. Paper presented at Second Asia-Pacific CHRIE (APacCHRIE) Conference & the Sixth Biennial Conference on Tourism in Asia, Phuket, Thailand: APacCHRIE.
朱惠玲，陳韶之，陳馥瀅，陳奕志，王乾明（2004.05）。國際觀光旅館餐飲主管人員工作壓力研究。。論文發表於第四屆觀光休閒暨餐旅產業永續經營學術研討會，高雄餐旅學院：教育部。
朱惠玲，鄭婉如，謝宜穎，楊惠雯，黃為勝（2004.05）。連鎖咖啡店品牌個性研究。論文發表於第四屆觀光休閒暨餐旅產業永續經營學術研討會，高雄餐旅學院：教育部。
朱惠玲，戴竹君，邱靜宜，黃怡菁，陳碧紋（2004.05）。台中地區國際觀光飯店廢棄物處理及執行力之探討。論文發表於第四屆觀光休閒暨餐旅產業永續經營學術研討會，高雄餐旅學院：教育部。
朱惠玲，徐育慧，林旭齡，莊宥學，陳柏華（2004.05）。員工的生涯承諾與升遷意願之研究。。論文發表於輔仁大學餐旅管理學術與實務研討會，輔仁大學：輔仁大學餐旅管理學系。
朱惠玲，杜政蓉，林昭儀，黃怡婷，劉佩琳（2004.05）。消費者顧客利益認知與購買行為之研究。論文發表於2004餐旅管理學術與實務研討會，輔仁大學：輔仁大學餐旅管理學系。
朱惠玲，陳韶之，陳馥瀅，陳奕志，王乾明（2004.05）。國際觀光旅館餐飲主管人員職業焦崩與工作壓力研究。。論文發表於餐旅管理學術與實務研討會，輔仁大學：輔仁大學餐旅管理學系。
朱惠玲，戴竹君，邱靜宜，黃怡菁，陳碧紋（2004.05）。台中地區國際觀光飯店廢棄物處理及執行力之探討。。論文發表於餐旅管理學術與實務研討會，輔仁大學：輔仁大學餐旅管理學系。
朱惠玲，康舒涵，謝文輝，林志遠（2004.05）。餐旅管理學系學生生活壓力與社會支持之研究。論文發表於輔仁大學餐旅管理學術與實務研討會，輔仁大學：輔仁大學餐旅管理學系。
Chu, K. H. (2003.10). Act to Smile: An Emotional Labor Study.【國科會審查通過，全額補助前往發表】. Paper presented at Annual Conference of Europe Council on Hotel, Restaurant, and Institutional Education, Bad Honnef/Bonn, Germany.: EuroCHRIE.
Chu, K. H. and Murrmann, S. K. (2002.10). Emotional Labor in the Service Industry, Research Presentation,. Paper presented at Annual Conference of Internal Council on Hotel, Restaurant, and Institutional Education, Orlando, Florida.: Annual Conference of Internal Council on Hotel, Restaurant, and Institutional Education.
Chu, K. H. and Murrmann, S. K. (2002.10). The Effects of Emotional Labor. Paper presented at Research Presentation 17th Annual Research Symposium, Blacksburg, Virginia.: Virginia Tech.
Chu, K. H., Weaver, P., and Clemenz, C. (2001.10). A Survey of Overall Dining Perceptions at the Old Guard Restaurant: Do Hospitality Programs Provide Restaurant Experiences Commensurate with Local Dining Options?. Paper presented at Research Presentation, Fourth Annual Graduate Research Sympoism, College of Human Resources and Education, Blacksburg, Virginia.: Virginia Tech.